- issue date
- mast head (title)
- anchorage (text that ties down the meaning of the image)
- banner (across the cover)
- direct mode of address. (were the writing has calls the audience "you")
- house style (a consistant use of colour and fonts)
- synergy (using the mag to sell another product)
- puff (promotional advert for another service, government or council of that are)
No comments:
Post a Comment